Douglas J. Wood, Esq.'76
Chair of the Board
Franklin Pierce Law Center Board of Trustees
Reed Smith LLP
New York, NY
Douglas J. Wood is a member of the Advertising, Technology & Media
Law Group of Reed Smith LLP, a global law firm with more than 1,500
attorneys. He has more than 30 years of experience representing
national and multinational companies in advertising, marketing,
promotions, unfair competition, intellectual property, and e–commerce
matters. He serves as legal adviser to several worldwide
advertising industry trade organizations and general counsel to the
Association of National Advertisers, the Advertising Research
Foundation and the Advertising Council. He is the chief
negotiator for the advertising industry in relations and collective
bargaining with the Screen Actor's Guild, the American Federation of
Television and Radio Artists, and the American Federation of Musicians,
representing the largest collective bargaining agreement in the
entertainment business. In addition, he founded and now serves as
chair of the Global Advertising Lawyers Alliance, a network of
independent law firms, located in more than 50 countries, with
expertise in advertising and marketing law.
He is the author of Please Be AdVised – The Legal Reference Guide
for the Advertising Executive, published by the ANA, now in its fourth
edition, co–author of Legal Problems in Advertising, published by
Matthew Bender, and editor of Adlaw by Request
(www.adlawbyrequest.com), an e–magazine reporting on developments in
advertising law. He is currently writing his third book on
advertising and marketing law to be published by Aspen/Klewer in 2007.
