Douglas J. Wood, JD '76, Chair

Chair of the Board
Franklin Pierce Law Center Board of Trustees
Reed Smith LLP
New York, NY
Douglas J. Wood is a member of the Advertising, Technology & Media Law Group of Reed Smith LLP and on the firm's Executive Committee. Reed Smith LLP is a global law firm with more than 1,600 attorneys. Mr. Wood has more than 30 years of experience representing national and multinational companies in advertising, marketing, promotions, unfair competition, intellectual property and e–commerce matters. He serves as legal adviser to several worldwide advertising industry trade organizations and general counsel to the Association of National Advertisers, the Advertising Research Foundation and the Advertising Council. He is the chief negotiator for the advertising industry in relations and collective bargaining opposite the Screen Actor's Guild, the American Federation of Television and Radio Artists, and the American Federation of Musicians, representing the largest collective bargaining agreement in the entertainment business. In addition, he founded and now serves as chair of the Global Advertising Lawyers Alliance, a network of independent law firms, located in more than 50 countries, with expertise in advertising and marketing law.
He is the author of Please Be AdVised – The Legal Reference Guide for the Advertising Executive, published by the ANA, now in its fourth edition; co–author of Legal Problems in Advertising, published by Matthew Bender; and editor of Adlaw by Request, an e–magazine reporting on developments in advertising law.


